WHY OBSERVAMÉ

Karen Fultz-Robinson, a licensed attorney, survived a crime that she committed against herself: a Suicide attempt. In December 1999, one year after graduating from law school, she believed that her life was not worth living. She survived and runs for her life each day. Karen believes that major depression is a daily struggle that can be defeated with unconventional treatment such as movement. Running creates the positive energy that Karen needs to defeat her attacker each day. She believes that it can help you too. Through ObservaMé, Karen believes that she can provide you with the first step to saving your life; physically and mentally, through active living (i.e. walking, running, hiking). ObservaMé allows you to tell everyone to WATCHME. It takes away the obstacles to your first steps and gives you the comfort that you need to keep moving.


Active Wear for Your MIND, BODY and SOUL!

ObservaMé® was founded by Fultz-Robinson in 2017. Fultz-Robinson’s WATCHOPENING invention, which was born out of a 15-mile marathon training run, creates a level of convenience for which the athletic industry starved. All designs include high quality sustainable fabrics with moisture absorption properties to prevent chaffing but maintain the soft and supple feel expected by high energy exertion performers. Fultz-Robinson’s vision for ObservaMé® is to be a life partner along the health journey of each person who seeks to improve their mental and physical well-being.

ObservaMé® caters to athletes of all levels to motivate healthy living by enhancing physical health and the development of unconventional ways to treat mental health. We encourage high energy movement and a commitment to oneself to maintain a healthy lifestyle. We contribute a portion of our net proceeds to the FMF Foundation which seeks to fund charities invested in treating persons with mental illness and disease.

ObservaMé® is certified as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC), the nation’s largest third-party certifier of businesses owned and operated by women. We recognize the commitment to supplier diversity that is embraced by corporations and government agencies today and we can add diversity to your supply chain.

 

Hear from the founder herself on StartUps in Stilettos PODCAST: Attorney Turned Fashion Designer with Karen Fultz-Robinson of ObservaMé®